Entrepreneurship in a Digital Age 

Nothing is more important in the new world of work than identifying and capitalising on new and existing market opportunities. During the Entrepreneurship in a Digital Age course, we form an interactive learning community in which we explore, discuss and apply pertinent concepts over ten days. Top experts join as guest speakers, enhancing this process, as we cover inspiring case studies and engage in immersive business experiences to optimise learning.

This course covers the following:

Saturday, 16 November – Demystifying Finances (In Person)

We demystify the world of personal finance, shedding light on the often-overlooked connection between emotions and money. You’ll find relief as we simplify financial planning, budgeting, and investing. With a well-researched roadmap in hand, you’ll leave confident that small steps can lead to significant results.
Venue: City Lodge, Lynnwood Bridge, Pretoria
09:00 to 12:30

Saturday, 23 November – Building your brand through marketing, social media and photography (In Person)

Master the dynamic world of social media marketing and learn how to truly connect with the customers you seek to delight. Our course combines theoretical knowledge and hands-on experience in both personal and business branding.
Venue: To be announced
09:00 to 14:00

Tuesday, 26 November – Introduction to South Africa + Global Perspective

Framing our challenges and opportunities in perspective: every problem presents a solution, and every solution opens new opportunities.
Online
18:00 to 20:00

Thursday, 28 November – The Experience Economy, 3 Economies

Global trends and changes in the nature of economic activity.
Online
18:00 to 20:00

Saturday, 30 November – Entrepreneurship and Innovation

Entrepreneurship and intrapreneurship are powerful tools to transform your career, and life, into an exciting adventure. We’re here to dispel the myth that innovation is only for a select few by equipping you with practical tools and strategies. You’ll also learn valuable frameworks such as Value Chain Analysis and Design Thinking, which are key to driving innovation.
Online
09:00 to 11:00

Tuesday, 3 December – Tools to innovate in the experience economy

Innovation is about solving a specific problem for someone or an industry. We provide you with practical tools to develop this essential skill, empowering you to become a skilled problem solver.
Online
18:00 to 20:00

Thursday, 5 December – Brand storytelling and wrap-up

We equip you with both theoretical knowledge and practical experience in personal and business branding. Learning and applying the art of brand storytelling is essential for discovering and expressing your personal and professional voice.
Online
18:00 to 20:00

Mode: Lectures, immersive business experiences and action learning projects.

Assessment: 
Small group and individual assessments, presentation.

Accreditation received: Adventure Institute Certificate

Who is this course for?

This course is for school leavers, students, employees, entrepreneurs and managers that would like to advance their careers. We undergo a journey where you will find or discover your passion and enthusiasm to activate your career into an adventure!

Speakers:

Boshoff Grobler
Boshoff has been a corporate entrepreneur for over twenty years, building new businesses within the largest listed financial services group on the African continent. Boshoff is also a social and spiritual entrepreneur, having established businesses in the hospitality, outdoor adventure and ministries sectors. He is a preacher, public speaker, writer, coach and consultant and loves encouraging others to be the change the world needs. 

Find him on LinkedIn

Francois Nel
Francois’s career spanning 30 years includes positions held in listed and unlisted companies, government departments, statutory organisations, as well as corporations both locally and internationally. Francois has worked in finance, accounting, financial and general management while also founding new entrepreneurial ventures in the outdoor and adventure industry. He is currently dedicated to unlocking the socio-economic benefits of the outdoor recreation industry by promoting entrepreneurship in Southern Africa.

Find him on LinkedIn